Theatre & Drama Studies 2023-2024 Season
/2023
Brand Identity / Art Direction / Logo Design
Graphic Designer and Art Director
Role
Adobe Stock
Photography
Photoshop, Illustrator, After Effects
Software
The visual identity for the University of Toronto Mississauga Theatre and Drama Studies, Theatre Erindale 2023-2024 Season. The captivating visual impact of halftone graphics inspired by punk culture on a soft, yet vibrant, watercolor background, representing the timeless collaboration between students' vital energy and theatre classics.
A halftone gradient was added to the logo system to maintain visual coherence with the graphics used in the campaign, without compromising the legibility of each logo.
